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We help companies increase sales and
start winning in just 90 days

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Watch our Brand Film
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Want To Sell More On
Amazon?

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Not selling on Amazon, but still want to increase your sales? Click Here

Boost Your Products
With Our End-to-End Solutions

Our Solutions
Product Development Sourcing Logistics Marketing Sales
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Get competitive insights when designing your products

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Understand how to design products compliant with standard manufacturing processes

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Get insights on how to design your product in order to reduce costs

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Get access to our 150+ manufacturing partners globally

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Get your products quality checked on-site with our QC experts

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Get packaging and labeling that comply with international standards

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Import products from anywhere in the world to The US without any hassle

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Get end-to-end logistic solutions: Pick-Pack-Ship

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Get access to zero downtime warehousing and inventory management services

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Identify gaps in the market to help position, price and promote your products

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Get a competitive edge with in-depth competitor analysis reports

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Build your brand with custom photography, web optimisation, content creation and curation

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Get regular reports and deep insights on product performance for better conversions

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Control COGS (Cost of Goods Sold) and increase sales volumes on online and offline channels

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Get progressive business opportunities by leveraging our partnership network

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Dominate Any Marketplace

eCommerce

Increase presence and boost sales across multiple online marketplaces

Brick & Mortar

Get your products on the shelves of thousands of retailers across the USA

Industrial Distribution

Ramp up B2B sales of parts and equipment through our nationwide sales network

Let's Talk

Get Tools Built on Smart Logic
that Work Like Magic

Market Watch uCrawl AMS Dashboard Forecast Tool

Navigate the maze of marketplaces with our proprietary tool

A power packed tool to help you and your team take total control and optimize your product catalog

  • Compare competition and get deep insights to identify gaps in your catalog
  • Analyze and identify keywords that work
  • Get real-time pricing snapshots and identify Minimum Advertised Pricing (MAP) violations
  • Create and export detailed reports
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Gather critical information surrounding your brand on Amazon.com

A deep crawler that returns valuable information about your catalog

  • Simple Crawl with Keywords, ASIN, UPC, Model Number or Bulk Crawl with ASIN/UPC
  • Gain insight into competitor brand presence
  • Highlight gaps in catalog or deficiencies in content throughout your product catalog
  • Export 10+ data fields to Excel or CSV
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Optimize your Amazon Advertising spend in a user friendly portal

Our interactive dashboard allows you to increase ROI with smart bid recommendations

  • Realtime campaign adjustment, reporting, and bid recommendations
  • Receive guardrail spending alerts
  • Set custom date ranges, spend limits and improve campaign performance
  • Run product performance analyses, ACOS/ROAS reports
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Plan Inventory Intelligently

A forecast tool that considers data from multiple pieces of the Amazon Flywheel

  • Analyze purchase order history
  • Factor changes in AMS spend and performance
  • Amazon A9 Algorithm compatibility
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We Deliver Results In Just 90 days

We work with our partners to formulate a clear 30, 60, 90 day
plan that highlights clear goals and targets.
30 Days 60 Days 90 Days
In the First 30 days we focus on setting things up
  • Understand the Market
  • Evaluate Content & Media
  • Set Up Seller Accounts
Next, we help you focus on sales
  • Access Multiple Sales Channels
  • Build and Launch Brand Campaigns
  • Commence eCommerce Sales
Then, we focus on growth and expansion
  • Analyze and Review Sales Reports
  • Explore New Product Offerings
  • Enhance Campaign Management

How We Deliver Results

OV LED Headlamps

#1 on Amazon out of 9577 similar products in just 65 days.

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Key Achivements

  • 50K+

    Units Shipped to Amazon

  • $100K+

    In Purchase Orders

  • 2

    Amazon Products Awards

  • +1M

    AMS Impressions

Problem Identified

  • Zero e-commerce footprint
  • Complete lack of brand awareness
  • Did not have product images, videos, copy or any marketing material
  • Multiple onboarding and promotional difficulties
  • Did not have a steady source of supply

Solutions Implemented

  • Created branding portfolio
  • Set up AMS and optimized content in 72 hours
  • Created A+ Content with impactful keywords and media
  • Conducted AMS campaigns to boost traffic
  • Found a factory to produce products at scale
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Johnson Level

Maximizing Topline Revenue Growth.

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Key Achivements

  • 15%

    Increase in Catalog Discoverability

  • 17x

    Return on Ad Spend

  • 54%

    COGs Growth

  • 61%

    Sales Growth

Problem Identified

    • Limited participation in Amazon Marketing Services (AMS)
    • Low returns on deeper product catalog
    • Cumbersome process of updating 100+ detail product pages

Solutions Implemented

  • Removed duplicate keywords and to identifed patterns for better ROI.
  • Improved advertising and campaign feedback resulted in higher click-through rates
  • Real time data insight and highly detailed mapping system implemented
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National Brand A

Optimizing the AMS Platform.

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Key Achivements

  • 12%

    Reduced Average Cost of Sale

  • 35%

    Increased Return on Ad Spend

  • 54%

    Increased Revenue

  • 79%

    Fewer Campaigns

Problem Identified

  • Low level of market penetration.
  • Over-campaigning led to high spend but low RoAS.
  • Poor Advertising feedback provided insufficient data for optimization.

Solutions Implemented

  • Created branding portfolio
  • Set up AMS and optimized content in 72 hours
  • Created A+ Content with impactful keywords and media
  • Conducted AMS campaigns to boost traffic
  • Found a factory to produce products at scale
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Walter Surface Technologies

Highest Return on Ad Spends (RoAS) in the category in 30 days

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Key Achivements

  • 37%

    Reduced Campaign Spend

  • 61%

    Increased Return on Ad Spend

  • 43%

    Increased Revenue

  • 31%

    Fewer Campaigns

 

Problem Identified

  • Drive top line revenue growth targets
  • Write copy for 250+ top selling ASINs and create over 100 A+ Pages in first month
  • Restructure, reallocate and relaunch AMS Campaigns
  • Accomplish objectives within 90 days to ensure growth in 2018

Solutions Implemented

  • Leveraged two critical pieces of the Amazon Flywheel – Creative Content and AMS.
  • UpstartWorks’ proprietary AMS Platform aligned products, keywords, and bid amounts, resulting in higher revenue generation at a lower spend
  • Our execution team created 100+ A+ Pages, and 250 ASINs worth of copy within the first 30 days
  • Optimized detail page content increased the organic searchability of listings and observed a higher conversion rate in sales.
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West Chester Protective Gear

Operational Intervention

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Key Achivements

  • 90%

    PO on-time accuracy chargeback reduced in 30 days

Problem Identified

  • To increase PO on-time accuracy
  • To reduce chargebacks and shortages
  • To implement EDI to automate processes

Solutions Implemented

  • To Identify Root Cause Issues & Train West Chester in Amazon Best Practices
  • UpstartWorks  team made a trip to West Chester’s facility in Cincinnati to walkthrough their operational processes
  • Trained the Customer Service team to handle orders coming in for items out of stock, UpstartWorks started seeing almost immediate reductions in late shipments and resulting chargebacks.
  • Also reduced instances of invoicing for duplicate units wherein there were multiple shipments for a single PO
  • UpstartWorks educated the newly hired team to manage ASNs on Amazon’s EDI automation capabilities and eliminate the need for manual interaction.
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Dunlop Boots

Launching on Amazon in an already cluttered and competitive category

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Key Achivements

  • 2X

    Sales Month Over Month

  • $500K+

    Orders Generated in 3 Months

  • Aggressive Launch Sales Goal Achieved

Problem Identified

  • Existing Sellers
  • Speed to Market
  • Optimizing Content
  • Building Effective Advertising Campaigns
  • In-Stock and Direct Fulfillment Program

Solutions Implemented

  • Using uCrawl we effectively consolidated multiple listings and sellers
  • Aggressive build speed and tenacious follow up through the Amazon platform, to build and implement the page format and personalized content
  • Through our Natural Language Processing bot we were able to implement content and SEO that captured untapped search
  • Proprietary AMS tech enabled us to build and monitor AMS campaigns to effectively drive spend and higher ROI
  • Built an exponential in-network ordering demand that is doubling run rates month over month – through diligent execution through result-driven operational framework
  • Combined with an effective Direct Fulfillment program, continues to provide full catalog access and increase customer selection
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Johnson Level

Years of established sales on Amazon with a consolidated catalog and limited advertising returning dwindling growth.

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Key Achivements

  • 50%+

    Growth 0ver the last 2 years

  • <10% ACoS

    On high budget aggressive AMS campaigns

  • Category dominance

    Top selling products and increased brand awareness with beneficial growth incentives

Problem Identified

  • Limited Amazon Advertising
  • Limited Enhanced Content
  • No Promotional Activity
  • Revolving Door of Vendor Managers
  • Incomplete Catalog
  • Flooded and Duplicate 3PL’s

Solutions Implemented

  • Load full product offering and standardize listing formats
  • Standardize images, copy, enhanced content, and drive external marketing efforts to increase reviews and ratings
  • Full build out of comprehensive marketing campaigns to aggressively target competitors and popular keywords
  • Developed a promotional calendar for consistent marketing efforts on deal pages to capture traffic
  • Consolidation of 3P vendors and removal of duplicate listings to funnel growth to Vendor controlled ASINs
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We Obsess Over Flawless Execution.

So You Won’t Have To

Tell us what keeps you up at night?
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About Us

At the UpstartWorks, we are passionate about challenging the status quo. Risk and uncertainty excite us and we take pride in working to build disruptive businesses and technologies by taking the path less traveled.

With expertise in product development, supply chain management, marketing, e-commerce solutions and go to market strategy, we are uniquely qualified to guide brands as they look to grow, and dominate, on one or multiple of the world’s other leading marketplaces.

UpstartWorks is led by a team of talented and experienced individuals – Rohan Thambrahalli, Justin McMillan, Ryan Barron, Erin Usher.

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